How I Started a Remote Nutrition and Fitness Coaching Business

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kacee fitness
Team Size

1

Revenue

Not Disclosed

Location

Remote

STart Date

Mar 2019

Meet Kacee Leigh. She’s the founder of Kacee Fitness, a remote nutrition and fitness coaching business. After she worked in a fitness center, she noticed that the time she spent with her clients during the training session is too limited. She figured that the best way she could help them is through a 360 approach to their health through food and fitness. That’s when she decided to set up her own remote nutrition and fitness coaching business. Read on below to find out more.

INTRODUCTION

PLEASE TELL US ABOUT YOURSELF AND THE BUSINESS YOU STARTED.

Hi, my name is Kacee Leigh and I have been in fitness my entire life. From youth sports to being a Divison 1 Athlete and a top-level nutrition and fitness coach, I have a passion for helping others improve their life. 

I hold a Bachelor’s degree in Kinesiology, a Master’s degree in Exercise and wellness and a plethora of certifications that make me the most capable coach offering 6, 12, and 24-week programs designed for clients’ goals in mind. Whether clients’ goal is to lose weight, tone up, or get stronger there is a tailored plan for everyone.

WHAT DOES YOUR TYPICAL DAY LOOK LIKE AND HOW DO YOU STAY PRODUCTIVE?

Mornings include food, fitness, and connection with my partner. My two top priorities in life are my sleep and my routines. Work focus time includes writing for blogs, podcasts, interviews and programming fitness for clients. Throughout the day are client check-ins as well as their scheduled biweekly coaching sessions to move them powerfully forward in their journey.

Throughout the day, it is important to take breaks that refuel and take pressure away from the tasks of the day. Rest time is just as important as work time. 

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In the evening it is dinner and quality time with my partner so that he knows the personal time and work time are separate.

THE JOURNEY SO FAR

PLEASE DESCRIBE THE PROCESS OF LAUNCHING YOUR BUSINESS.

When you work in a fitness center, the number of people and the amount of time you have with them is limited. It is typical to get two 30-minute blocks with clients and most of that is focused on the workout itself, leaving so many pieces of life left unattended that impact health and lifestyle. This is why I created Kacee Fitness. 

For clients it is a service that encompasses all aspects of their life and allows the client to work at their own pace in their own time. Being the only coach in Kacee Fitness it allows me to custom tailor what each client needs.

WHAT HAS BEEN YOUR BIGGEST ACHIEVEMENT AND YOUR BIGGEST CHALLENGE SINCE YOU STARTED YOUR BUSINESS?

The biggest challenge is taking the first big step to starting a business and the mindset that comes with that transition. The freedom that comes with starting a new business is amazing as well as servicing people this way, but the challenge comes with the direction to take it. It is almost a decision overload! 

WHAT STRATEGY DID YOU USE TO GROW YOUR BUSINESS? AND HOW?

The most important strategy is the like, know, trust factor, and building a genuine connection with the people I am serving. That is where business grows and people feel good about referring people to you. Goal setting is a part of what you want to do in business, but it really comes down to the people you serve and how well you serve them.

WHAT IS YOUR VISION FOR THE FUTURE OF BUSINESS?

Kacee Fitness will continue to serve those that want to improve their life and prioritize themselves through food and fitness. The 360 Total Health Transformation is now available for those that feel down and out, not sure where to start in their journey but feel they have a long way to go.

RECOMMENDATIONS & FINAL THOUGHTS

ARE THERE ANY RESOURCES OR TOOLS YOU WOULD LIKE TO SHARE WITH OTHERS THAT HAVE HELPED YOU RUN YOUR BUSINESS?

Hiring a coach is the number one thing that will allow you to run your business and move it forward. Personally, I have a business coach and a fitness coach to help me personally move forward with my goals. It’s hard to see through your own struggles and what is not going the best way and how to change the course. Hiring a coach is like getting the answers to the test, less guessing and less time wasted.

WHAT OR WHO HAS BEEN YOUR GREATEST INFLUENCE IN BUSINESS AND WHY?

There have been several people who have been influential in growing my business. From colleagues who helped see the possibilities of remote fitness coaching to the friend who introduced me to my current business coach. It is the network of people who challenge us to reach higher and that is the greatest influence in the business journey.

WHAT ADVICE WOULD YOU GIVE TO OTHER WOMEN WHO WANT TO START THEIR OWN BUSINESS?

 

Just take the first step. It is the scariest step, but also the most worthwhile. It is better to take the leap and adjust as needed than to always be guessing in what could have happened.

Violeta Semenova

Violeta Semenova
Founder
theBizLadies

Welcome to the Biz Ladies interview series!

If you’re new to these series, I interview women entrepreneurs on how they started their business, what was the idea behind it, how they got where they are, the struggles, the reality and more.

By sharing their stories, we want to inspire other women to get started.

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